1

Planning

It takes from 3 weeks to:

  • Conduct competitor analysis (competitors’ product features, pricing & monetization models, customer feedback analysis, customer acquisition strategy analysis, product efficiencies and drawbacks).
  • Describe obstacles that can hinder entering a given market or industry sectors (including regulatory barriers) and decide how to address them.

It takes from 2 weeks to:

  • Prepare the list of app features and integrations.
  • Prepare the project roadmap with major milestones.
  • Define the customer acquisition/conversion/retention strategy.
  • Define the monetization model.
 

2

Business case composition

It takes from 1 week to conduct cost-benefit analysis, estimate NVP, ROI.

 

3

Architecture, UX and UI design

It takes from 2 weeks to 3 months to:

  • Define application architecture, techs, data flow and integration points.
  • Conduct UX research, design wireframes, prototypes, and interface mockups.

Note: We recommend investing in the unique, sophisticated UI design only if the design is a competitive product advantage. Otherwise, use simple themes and focus on software functionality.

 

4

MVP launch (upon request)

The first working version of software product can be delivered in ~ 2 months.

 

5

Development and testing

Agile delivery of new software parts in 2-week releases. Continuous safe minor releases via automated CI/CD pipelines.

  • Analysis of emerging needs and the release planning.
  • Approving the release scope.
  • Delivering and reviewing mockups.
  • Developing and testing the approved software part, migrating the developed software part to the staging and production environment.
  • Getting feedback from a project sponsor and users on the results of the release.
  • Reviewing the results of the completed release and approving the scope of the next release.

Note: Small, well-defined projects can be delivered in a linear mode with one release.